Heroes Chained is developed by Inventuna Inc. We founded Inventuna to develop blockchain games providing both industries with the benefits outlined above while resolving the most fundamental problem in the GameFi industry. We don’t develop Play To Earn, we develop Play And Earn; and the difference is game changing. This whitepaper introduces only “Heroes Chained”, but also “Play & Earn”, as well. We believe Play & Earn will be a new distinct class of its own as a revolution against Play To Earn. The new GameFi projects that focus on game experience first will classify and announce themselves in this group. We may see games move from “P2E” to “P&E” and maybe see the term P2E dissolve in or evolve to P&E, eventually.